During the company’s Q2 2012 Financial Results Conference Call, Apple CEO Tim Cook made several very interesting comments regarding the merging of traditional PCs with tablets. Cook said that while any two types of products can be forced to converge, the resulting products involve tradeoffs, and eventually reach the point at which they no longer appear to anyone; combining products creates compromises that do not please either user. He used the MacBook Air as an example of continuing innovation in the Mac space, and said that it appeals to someone who has somewhat different requirements than an iPad user. Cook specifically said that Apple will not make the compromise of convergence, adding that while others might converge their lines—especially for defensive reasons, such as seeing their computer or tablet sales flagging—Apple will play in both markets simultaneously.
- Apple MacArthur Center closing amid mall safety issues
- Apple increasing sign language interpreters in stores
- Protect your iPhone 12 Pro Max with the Speck CandyShell Pro Case, now 36% off
- Apple official magic keyboard with number pad drops $13
- Cast and creators of ‘Ted Lasso’ to join PaleyFest
- Apple Yeouido set to open February 26
- Apple releases new details on App Privacy Labels
- Revamped Equality Act gets a thumbs up from Tim Cook
- iPhone 12S: TouchID, Improved Cameras, 120Hz Display
- iPhone 12 mini: Worth buying with the flaws?