During the company’s Q2 2012 Financial Results Conference Call, Apple CEO Tim Cook made several very interesting comments regarding the merging of traditional PCs with tablets. Cook said that while any two types of products can be forced to converge, the resulting products involve tradeoffs, and eventually reach the point at which they no longer appear to anyone; combining products creates compromises that do not please either user. He used the MacBook Air as an example of continuing innovation in the Mac space, and said that it appeals to someone who has somewhat different requirements than an iPad user. Cook specifically said that Apple will not make the compromise of convergence, adding that while others might converge their lines—especially for defensive reasons, such as seeing their computer or tablet sales flagging—Apple will play in both markets simultaneously.
Latest News
- Apple’s first foldable iPhone to release in 2023, says Kuo
- Apple Watch Series 7 could measure blood glucose levels
- iPad Pro 12.9″ shipments slip to mid-July
- The Switchmate 2.0 is 33% off
- Listen to your favorite Apple Music Tunes with the AirPods with wired charging case, now only $120
- Apple supply interrupted by several COVID-19 outbreaks in Foxconn and Wistron facilities
- Apple rolls out new promo video ‘The Mosquito Coast’
- Tracking experiment reveals lost AirTag found faster than Tile
- Take off a cool $100 on the Samsung 27-inch Curved Gaming Monitor
- Stella Low named new Apple worldwide corporate communications VP