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News › Apple

AppleApps

Apple cracks down on gun and violence imagery in App Store screenshots

Last updated: May 16, 2021 4:04 pm UTC
By Jesse Hollington

Apple has made another adjustment to its App Store review policies, this time cracking down on apps that display examples of gun-related violence in their icons or screenshots, PocketGamer reports.


Citing reports from multiple developers, the report notes that Apple has begun rejecting both new games and updates from the App Store that include screenshots that “show people holding guns, or being maimed or killed.” Several examples are noted in the report, with developers being required to change screenshots and resubmit to meet this new restriction, which is reportedly just a more active enforcement of Section 3.6 of the App Store Review Guidelines.

Section 3.6 states that “Apps with App icons, screenshots, and previews that do not adhere to the 4+ age rating will be rejected.” It’s worth noting that the rejections seem to be limited exclusively to content shown on the App Store page such as screenshots and icons; there have been no reports of Apple rejecting apps for any guns or violence shown within applications themselves, assuming the content is appropriate for the assigned age rating on the App Store.


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