Apple has released its new “The Great Thing” iPhone TV commercial, which like the ads released earlier this week, focuses on the device’s internet capabilities. In the 30-second spot, the narrator asks, “What’s so great about having the internet in your pocket?” The ad then shows the user viewing a trail map for a winter resort, a Zagat restaurant listing, and using the jetBlue airways website, while the narrator explains, “Well, then you can see the trail map while you’re on the mountain… find a good place to eat in town when you’re hungry… and change your flight when you’re just not ready to go home. That’s what’s so great.” The ad is currently available for viewing on Apple.com.
Charles Starrett was a senior editor at iLounge. He's been covering the iPod, iPhone, and iPad since their inception. He has written numerous articles and reviews, and his work has been featured in multiple publications.