Apple hires Yves Saint Laurent CEO for ‘special projects’

Apple has hired Paul Deneve, former CEO of French fashion house Yves Saint Laurent. Deneve will report to CEO Tim Cook as a vice president working on “special projects,” according to Bloomberg. He previously worked for Apple in Europe in the 1990s. Considering Deneve’s fashion background, it’s possible those “special projects” may include Apple’s smart watch — the company has recently filed for an iWatch trademark in numerous countries.

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