Apple is in talks with the major record labels about launching a music subscription service, according to a new report. Citing anonymous sources, the New York Post reports that Eddy Cue, Apple’s Vice President of iTunes, was on the phone with music executives as recently as a few weeks ago, attempting to iron out a plan of acton for the partners. According to one Post source, Apple would use a tiered pricing structure for the service, with prices ranging from $10 to $15 depending on how much music would be included and how long customers would have access to the content. The report cites one music industry executive as saying that the labels are supportive of such a service and believe it could re-energize digital music sales. While a potential iTunes subscription service has been rumored for many years, the article notes that the impending U.S. launch of the ad-supported music streaming service Spotify on Windows Phone 7 devices has given the idea new life.
Apple in talks over music subscription service?
Charles Starrett was a senior editor at iLounge. He's been covering the iPod, iPhone, and iPad since their inception. He has written numerous articles and reviews, and his work has been featured in multiple publications.