Apple looks to buy Microsoft Kinect company PrimeSense?

Updated

Apple is negotiating to acquire PrimeSense, the company that created the technology behind Microsoft’s Kinect, according to a report from Israeli publication Calcalist. Though the negotiations are in the early stages, a deal could reportedly cost Apple around $280 million. PrimeSense holds important patents related to motion sensors reading body movements, which Apple may want to use as it develops its next-generation Apple TV and/or television set. Microsoft used the company’s technology for Kinect, and is now using it in the enhanced Kinect hardware developed for Xbox One. [via 9to5Mac]

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Phil Dzikiy

Phil Dzikiy was the Editor-in-Cheif at iLounge. He mostly edited and oversaw all site editorial content, managed staff and freelancers, made the final call on product review grades and awards, and led online coverage of all Apple events and live coverage of the International CES in 2015.