Apple plans to offer in-store pickup of online orders

Apple is preparing to roll out a new pilot program that will allow customers to pickup orders placed through the company’s online store at their local retail store, according to a new report. Citing anonymous sources, Mac Rumors reports that the program, known as Sherwood, will include any product available through the online store, including custom-configured Macs, engraved and gift-wrapped products, and a full range third-party accessories. The report claims that customers placing online orders will be offered the local pickup, and that standard configurations will generally be available for pickup the same day, while other items may take a few days to be delivered.

It is said that proof-of-purchase and an ID will be required for pickup, and that customers may designate one additional person as eligible to pickup the order, should they want to do so. Beyond order pickups, the report suggests that with the rollout, Apple’s retail stores will also begin accepting returns of eligible online orders. The program will reportedly be initially available through select retail stores only, with plans to expand it across the entire chain in the future.

Update: Apple has since launched the program in San Francisco on a pilot basis.

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