Apple has posted two new television commercials for the fourth-generation iPod nano and second-generation iPod touch. The new iPod nano commercial shows each of the new nine colored nanos floating past the camera with different features such as Cover Flow and video playback on the screens. The nanos then form a non-uniform line, with paint matching each of the devices’ colors spilling out from the bottom. The ad closes with Apple’s new nano slogan “nano-chromatic,” and features the song “Bruises” by Chairlift. The iPod touch commercial starts with a profile of the new device, which is rotated to landscape orientation to play a game, followed by the appearance of several more touches playing different games, each appearing on top of the last, and finishing with the iPod app’s Cover Flow view and the slogan “The funnest iPod ever.” It features the song “Around the Bend” by The Asteroids Galaxy Tour. Both commercials are now available for viewing on Apple’s website.
Charles Starrett was a senior editor at iLounge. He's been covering the iPod, iPhone, and iPad since their inception. He has written numerous articles and reviews, and his work has been featured in multiple publications.