Apple has released three new television ads for the iPhone 3G. All three ads, “Lonely Planet,” “Cro Mag,” and “Vicinity,” highlight the process of launching, browsing, and purchasing from the App Store, each using a different application displayed on the phone in front of a plain white background, but using the same narration. “Lonely Planet” highlights the Lonely Planet Mandarin Phrasebook, “Cro Mag” features Pangea Software’s Cro-Mag Rally, and “Vicinity” spotlights ActiveGuru’s app of the same name. All three ads are now available for viewing on Apple’s website.
Charles Starrett was a senior editor at iLounge. He's been covering the iPod, iPhone, and iPad since their inception. He has written numerous articles and reviews, and his work has been featured in multiple publications.