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News › Apple

AppleiPadiPhoneiPod

Apple Q2 2012: 35.1m iPhones, 11.8m iPads, 7.7m iPods

Last updated: May 13, 2021 4:58 am UTC
By Charles Starrett

Reporting its second quarter 2012 financial results today, Apple said it sold 35.1 million iPhones in the quarter, an 88 percent increase year-over-year, but down slightly from 37.04 million units in the prior quarter. Apple sold 11.8 million iPads during the quarter, up 151 percent from the year-ago quarter and down from 15.43 million units in the first quarter of 2012. Finally, the company said it sold 7.7 million iPods during the quarter — a 15 percent decrease compared to the same quarter last year.

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Unit sales of iPhones, iPads, and iPods bring the cumulative totals for the three device categories to 218.1 million, 67.08 million, and 344.28 million, respectively.

Apple posted revenue of $39.19 billion and net quarterly profit of $11.6 billion, or $12.30 per diluted share, compared with revenue of $24.67 billion and net quarterly profit of $5.99 billion, or $6.40 per diluted share in Q2 2011. Revenue from Other Music Related Products and Services, which includes revenue from the iTunes Store, App Store, and iBookstore in addition to sales of iPod services and Apple-branded and third-party iPod accessories, was $2.027 billion for the quarter, up 32 percent year-over-year and down 6 percent over the prior quarter.

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“We’re thrilled with sales of over 35 million iPhones and almost 12 million iPads in the March quarter,” said Tim Cook, Apple’s CEO. “The new iPad is off to a great start, and across the year you’re going to see a lot more of the kind of innovation that only Apple can deliver.”

“Our record March quarter results drove $14 billion in cash flow from operations,” said Peter Oppenheimer, Apple’s CFO. “Looking ahead to the third fiscal quarter, we expect revenue of about $34 billion and diluted earnings per share of about $8.68.”

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