Apple, record labels working on ‘Cocktail’ album bundles

Apple is working with the four major music labels—EMI, Sony, Warner Bros., and UMG—on a new type of album bundle aimed at boosting sales of complete albums on the iTunes Store. The Financial Times reports that the project, code-named “Cocktail,” will include interactive liner notes, videos, lyrics, and other interactive content with albums, expanding on the current bundles already available. The report states that the initiative is being developed alongside a new tablet-style portable computer from Apple, which is said to be in talks with book publishers about offering their content for sale on the new device.

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