“To celebrate the grand opening of Apple Computer’s new Union Square store in San Francisco, 200 shoppers will be given a dubious opportunity—spend $250 for the chance to win a new iPod mini.

On Saturday morning, the first few hundred people through the door will have a chance to buy a $250 “lucky bag,” which may or may not contain one of the company’s popular, just-released miniature music players. […]

Priced at $250, nearly the same price as the iPod mini itself, the lucky bags contain seven or eight items worth a total of $600 to $1,000, Johnson [Apple senior vice president of retail] said.”