Apple will discontinue its Ping social network for music in the next major release of iTunes, according to a new report. Citing sources close to the company, AllThingsD reports that Ping will be gone in iTunes’ next major release, which is likely scheduled for this fall.
The report claims that at that point, Apple’s social networking features will rely entirely on Twitter and Facebook. Apple CEO Tim Cook hinted at Ping’s demise in a recent interview, stating, “We tried Ping, and I think the customer voted and said ‘This isn’t something that I want to put a lot of energy into’”.
Ping launched in September 2010.
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