Apple and the Sundance Channel have signed a deal to make content from the cable network available exclusively as podcast downloads from the iTunes Music Store.
“The partnership with Sundance gives iTunes one of its first exclusive podcast partners and inches Apple’s iTunes operations—originally created as a music distribution hub—toward becoming a broader, radio-like media entity,” reports AdAge (free registration required).
One of the first podcasts from the Sundance Channel will be “The Al Franken Show,” which features the Air America talk show host.
