Following AT&T’s decision to introduce new “smartphone” plans that will impact iPhone and iPad 3G users, the company has been flooded with negative sentiments from angry customers. The company’s Facebook Wall is filled with comments ranging from well-mannered and sensible sentiments—“Just imagine the good PR you guys will get if you offer the tethering for free with the [DataPro] plan, it won’t change anything in your service since everybody will use the same data that [they are] already paying [for]”—to bolder and frequently brutal ones, such as “AT&T is showing their true colors… They really truly suck.” Many users, including iLounge readers, have focused about the abrupt change in iPad with Wi-Fi + 3G service terms after only a month on store shelves. “Bait and Switch,” says iLounge reader Liz. “They pumped the iPad 3G for months on the unlimited data plan with no contract and now they’re taking it away only what 2 months or less since the 3G launched? Screw AT&T I’d rather pay the big cash to another carrier and use MiFi instead.”
A quick search of Twitter for the hashtag “#attsucks” turns up numerous recent tweets, for obvious reasons all negative. “I’m sure of two things: as of 6/7 I’m giving $15 less to AT&T each month,” writes user davehiggins1. “As of 11/20 I’m giving $0 to AT&T each month.” Twitter user HelloTasmin writes, “Does it actually make it better that I pay slightly less for a service that becomes sh!*!ier every day?” It remains to be seen whether the backlash will force AT&T’s hand to remedy some of the newly-created issues; however, as iLounge reader Devo points out in a comment on our editorial on the matter, there is some precedent for iPhone-related customer outcry leading a carrier to change its policies.
“When Apple finally announced that Canadians [were] going to get their chance to get their hands on a (legitimate) iPhone, Rogers communications (our AT&T equivalent provider north of the border) announced some pretty lousy data plans,” Devo writes. “In fact, some of them had (have) ridiculously low caps. I think they started [at] 100MB! Canadian customers were so [put] off that Americans were being offered unlimited data that a petition was started to try and force Rogers to offer the same, an unlimited plan at a fair ($30) price. What we got was a limited time offer of 6GB for that $30, and yes I signed up for that. Then last summer, Rogers got wise and when Apple offered tethering on the iPhone, customers could use that service, free of any additional charge, and any data usage incurred would count towards that month’s allowed data. Now AT&T wants to make the same mistakes as Rogers, and hopes to get away with it? What are they thinking? Who in the world thinks it’s a good idea to offer worse service at a higher price, than was available to consumers in the past. They must think you’re all idiots.”