Stephen Colbert got his hands on a rose gold iPhone 6s during his interview with Apple CEO Tim Cook Tuesday on The Late Show, taking viewers through the basics of how to work the device’s 3D Touch technology within email. A light touch gave Colbert what Cook called a “peek,” a quick glance at the email he selected. A harder press resulted in a “pop,” actually opening the email for full viewing. The host noticed the haptic feedback immediately, saying, “It kind of touches me back.” Colbert even created a slapstick comedy bit with the phone’s new Live Photos feature, which records video during the second and a half before and after a photo is taken.
The host pressed Cook on comments made by Uber CEO Travis Kalanick last week, who casually suggested that Apple was working on its own car project during his own interview with Colbert. Cook gave a standard non-answer, saying only, “We look at a number of things along the way and we decide to really put our energies in a few of those.”
Colbert mentioned how the movies coming out about Steve Jobs haven’t been that flattering, asking Cook what he thought about the public perception of his former boss. Cook said he hadn’t seen the movies, but considered them somewhat opportunistic since he remembers Jobs as someone who inspired people to do their best work and saw things others couldn’t. “He had this uncanny ability to see around the corner and to describe the future.
Not an evolutionary future, but a revolutionary future.” Cook also got serious talking about his decision to publicly disclose him homosexuality, saying the Martin Luther King, Jr. quote “Life’s most persistent and urgent question is ‘What are you doing for others?’ ” inspired him to take a greater role in the public discourse. With kids around the world being bullied, discriminated against and disowned by their own parents, Cook said he decided he had been valuing his own privacy too far above what he could be doing for other people. Cook also touted Apple’s strides toward ensuring human rights for workers throughout the company’s supply chain, emphasizing programs to help those employees grow and advance their careers.
