Free shows outperform iTunes downloads

ABC has announced that its prime-time shows were viewed more than 11 million times on its website during the network’s free online pilot program. In one month, the ad-supported TV show trial outperformed the results ABC parent company Disney has seen in its nine-month agreement with Apple. Disney said that since last October, it has sold more than 6 million downloads of shows like Desperate Housewives and Lost on the iTunes Music Store. The company said the test program will end on June 30th and will be relaunched in the Fall.

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