iBuzz maker threatened with legal action by Apple

Love Labs, maker of a music-activated iPod sex toy called the iBuzz, claims to have received a letter from Apple’s legal team over the use of silhouette images on the iBuzz website. “Our client owns the copyright in all the images used in its ‘Silhouette’ advertising campaign and actively polices its rights in order to protect itself and its consumers,” Apple lawyers reportedly said in its letter.

“Certain images used on your website (www.ibuzz.co.uk) may have been copied or substantially copied from those in which our client own the copyright, without our client’s consent. Your use of such images amounts to copyright infringement… Apple remains hopeful that this matter can be resolved quickly and amicably.

Naturally, if your co-operation is not forthcoming, our client’s approach will not be so flexible.”