Imagination Technologies, the company behind the iPhone’s PowerVR MBX chip, has introduced a new GP-GPU multi-core processor that could make its way into the next-generation iPhone. According to the company’s CEO, the new chip—dubbed the PowerVX SGX543—is designed to scale from two to sixteen cores without increasing performance challenges for developers, and appears to offer both OpenGL ES and OpenCL support, the latter of which Apple is building into its next-generation Mac OS X Snow Leopard operating system. Both Apple and Intel have made substantial investments in the company.