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    iPhone marketing exec Borchers leaves Apple

    By Charles StarrettMay 13, 2021 6:47 am UTC

    Bob Borchers, Apple’s senior director of worldwide product marketing for the iPhone and the host of the company’s guided tour videos for the iPhone and iPhone 3G has left the company for venture capital firm Opus Capital, the Wall Street Journal reports. According to the WSJ, Borchers had been with the company since 2004 working on products such as the iPod and iPhone, and said his time with the company was “amazing.” Borchers will be a general partner with Opus, focusing on mobile technologies.

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    Charles Starrett
    Charles Starrett
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    Charles Starrett was a senior editor at iLounge. He's been covering the iPod, iPhone, and iPad since their inception. He has written numerous articles and reviews, and his work has been featured in multiple publications.

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