Phil Leigh, an analyst at Inside Digital Media, says: ‘Even though those white ear buds aren’t really that great, people want to wear them with an iPod so others know that they’re carrying an iPod’”
“‘They are a point of differentiation for the individual and they’re almost a status symbol,’ said Tim Bajarin, an analyst at Creative Strategies. ‘Because of the colors and its small size, it really is an expression of personality.’