iPod packaging wins award

The Mac Observer reports “for the sixth straight year, Apple Computer has taken home another I.D. Magazine Annual Design Review award, this time for its iPod packaging.

Calling Apple’s iPod packaging ‘flawless,’ ‘inventive,’ and ‘utterly consistent with what we’ve come to expect,’ the judges awarded Apple with a ‘design distinction’ accolade. The judges praised the packaging of the original, white iPod for its ‘egg-carton’ design that slowly reveals the product.”

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