During Apple’s third quarter conference call with analysts today, company executives discussed a number of iPod and iTunes related topics. Below are highlights from the call. See our previous story for Apple’s third quarter earnings and iPod shipment numbers.
– The iPod accounts for over 75% of the U.S.
market for MP3 players.
– The iPod is the top-selling MP3 player in Canada, Australia, the U.K., France, Spain, Italy and Japan, according to the latest data from NPD, GFK and BCN.
– The iTunes Music Store now accounts for 85% of the digital music market, based on data from Nielsen SoundScan.
– The iTunes Music Store now offers over 3 million songs, 9,000 music videos and over 150 TV shows.
– Apple CFO Peter Oppenheimer said the company is “investing heavily in iPod and iTunes engineering and is very enthusiastic about products in the pipeline.”
– Apple now has nearly 40,000 distribution points for the iPod worldwide.
– Apple is getting more aggressive with iPod marketing efforts outside the U.S.
– When asked about mobile phones, Oppenheimer said, “We don’t think that the phones that are available today make the best music players. We think the iPod is.
