iTunes in the Cloud services now live on iOS 4 devices

If you’ve purchased music or music videos from the iTunes Store in the past, now would be a good time to check out the iOS 4 version of the iTunes Store application. A new “Purchased” tab has just been added dynamically to the iPod touch, iPhone, and iPad versions of iTunes, enabling you to see and retrieve the entire collection of music that you’ve previously purchased from the iTunes Store—including music videos. This is the live implementation of the iTunes in the Cloud.

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Several options are available from the Purchased tab. A list of “All” songs shows you everything you’ve purchased, with 50 Recent Purchases as a secondary list, above a scrollable alphabetical collection of individual artists with a number of downloaded files off to the side. You can Download All [Artist’s Name] Songs by clicking a cloud download icon, or do the same with the Recent Purchases list—but not the “All Songs” collection. You’re also able to use a tab to sort the list by Not On This iPad/iPhone/iPod files, seeing only the ones you don’t currently have on the device.

 

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Songs are downloaded individually to the device, and cannot be streamed; this is solely a locker to retrieve tracks as needed for your device. For users who thought they’d lost their only backups of iTunes-purchased music, this is a great new feature, and provides high-quality 256kbps AAC versions of tracks, assuming that you purchased the “iTunes Plus” versions from Apple. We’ve discovered that tracks that were purchased at 128kbps and not upgraded to iTunes Plus will still redownload via iTunes in the Cloud at 128kbps.

Note: The feature appears to be working only for U.S. iTunes Store accounts for the time being, notes our Canada-based editor Jesse Hollington.

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