Lajo, designer/manufacturer of exo silicone cases has announced that Pepsi has recently purchased 600 indigo exo cases to dress up iPods in their company colors for a major give away to be announced soon. Lajo says that this marks the beginning of companies like Pepsi using exo and exo2 to represent their company colors or to carry their logo in 2004, a year of iPod giveaways. Apple and Pepsi are expected to give away over 100 million free songs from the iTunes Music Store and it’s announcement is scheduled for February 1, 2004.
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