Macworld UK: ‘iTunes will drive switching’ – Anderson

Updated
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“Apple’s chief financial officer Fred Anderson pressed home the innovation at the heart of Apple’s strategy during a speech at Lehman Brothers Semiconductor and Computer conference yesterday.

With its market lead on competing music download services and its leading music product, the iPod, Anderson explained: ‘Many who experience buying songs from iTunes will go on and buy an iPod and maybe they will buy a Mac when they think about buying a second or third computer for the home.’”

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Dennis Lloyd

I'm a passionate, long-time lover of Apple products, and was a civil draftsman and graphic designer before creating the iLounge web site. My prior projects include work for The Los Angeles Times' LATimes.com, and the company Creative Domain, where I developed websites for clients including Columbia Pictures, Disney, Fox Studios, Universal Pictures and Warner Brothers. As the Publisher of iLounge, I direct the site's community forums, photo galleries, iPod User Group, and general business affairs, which have grown under my watch to over sixteen million page views every month. I'm happily married with one daughter, one dog (Rocket the Wonderdog), one cat (Ferris), many iPods, iPhones, iPads, and two turntables.