Major-label band debuts free iPod-ready music video

imageIn an unusual example of a major-label band seeking specifically to cultivate the interest of new iPod owners, Capitol Records recording artists SOUND team have debuted “The Fastest Man Alive,” a free downloadable music video from the EP “Work.” Edited by an alumnus from the 2003 remake of the movie Texas Chainsaw Massacre, footage from the video was filmed over a two-year period using the classic Super 8 format, and has a distinctly throwback look and sound. According to a representative, the band is among the first major-label artists to have released a free video of this sort for fifth-generation iPod users.

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