The extraordinary amount of iPhone press coverage has already generated $400 million in free publicity for Apple, says Harvard Business School professor David Yoffie. “No other company has ever received that kind of attention for a product launch,” Yoffie says.
“It’s unprecedented.”
AT&T, the exclusive U.S. carrier of the iPhone, will have a grand opening this week for a 5,000-square foot store in Houston, Texas—the first of 11 “AT&T Experience” stores the company plans to open this year.
SanDisk may benefit from Apple’s flash-memory intensive roadmap, according to a Wall Street analyst. The AP reports: “Although Apple is not a customer of SanDisk, and although the companies have competing flash memory-based MP3 players on the market, American Technology Research analyst Doug Freedman thinks Apple’s increasing orders for flash memory may help absorb oversupply and could help solidify prices.”
The Beatles’ record label has denied a report that the band’s music is about to be released online.
