Motorola exec: iPhone ‘benefits the entire industry’

Updated

Another executive of a major cellular phone manufacturer has voiced a vote of support for the iPhone. Speaking with the Chicago Tribune, Brian Stech, director of global marketing for Motorola’s phone division, said, “Really, the iPhone benefits the entire industry.” Stech believes that the iPhone will drive sales and customer awareness in the smartphone segment. Some analysts, however, believe that it will be later, more affordably-priced iPhone models that have the biggest effect. “When the iPhone Nano comes out at $120, everyone is in big trouble,” said John Jackson, a Yankee Group analyst. The report also claims that the iPhone will allow direct, over-the-air downloads of iTunes-purchased media to the device, although neither Apple nor AT&T have made such an announcement.

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Charles Starrett

Charles Starrett was a senior editor at iLounge. He's been covering the iPod, iPhone, and iPad since their inception. He has written numerous articles and reviews, and his work has been featured in multiple publications.