NBC video content coming to iTunes next?

The Wall Street Journal reports [paid sub. req.] that the film and TV sides of NBC Universal are “in talks with a number of players, including Apple, about making their content available for downloading.” The paper says that the company is still discussing pricing and security issues. “NBC Universal Digital Media is having conversations with many top players,” Deborah Reif, president of NBC Universal Digital Media, said in a statement. An spokesman declined to comment on whether the company has held conversations with NBC. Currently, Disney/ABC and Pixar are the only two studios offering content on the iTunes Music Store.