Nike+iPod sprints to Apple, Niketown stores tomorrow

Apple and Nike have announced that the Nike+iPod Sport Kit, a $29 wireless sport accessory for iPod nanos, will be available in Apple and Niketown retail stores starting tomorrow, July 13, 2005. Originally announced in late May, the Sport Kit consists of a shoe-mounted transmitter and iPod nano-mounted receiver that communicate wirelessly to store performance data and provide audio feedback for runners. A pair of new Nike+ sneakers ($80-100), such as the company’s simultaneously-released Air Zoom Moire+ or Air Zoom Plus+, is required to properly mount the transmitter; four additional Nike+ styles will be available by the end of July. Apple and Nike have already added Nike+ features to iTunes and the iTunes Music Store in preparation for the release of the Sport Kit, enabling users to download run-ready music and upload results to a new Nikeplus.com website for global comparisons and tracking.

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