NYT: Apple to integrate Siri into upcoming TV

Apple plans to use Siri as the primary interface of an upcoming HDTV set, according to a new report. Citing various sources, the New York Times reports that such integration would allow Apple’s TV to bypass the traditional remote control, allowing users to request specific programming—be it on traditional cable or Internet-based content sources such as iTunes, Netflix, or YouTube—and allow the TV set to find it for them, without the need for navigating through channels or directories of content. “Absolutely, it is a guaranteed product for Apple,” one of the sources told the NYT. “Steve thinks the industry is totally broken.” According to the report, which claims Apple still has “quite a bit of work to do” on the project, and may also need to wait on large display prices fall, Apple could announce the product as early as late next year, with an official release coming in 2013.

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