O2 iPhone sales fall short of expectations


Sales of the iPhone through O2 have come just shy of the UK mobile operator’s expectations, according to a new report. Citing unnamed sources, the Financial Times reports that actual sales were around 190,000 units in the first two months following the iPhone’s UK launch, falling just short of the 200,000 units the company expected. O2 declined to comment on iPhone sales figures, but said it was “delighted with the response to the iPhone, which has seen unprecedented levels of customer satisfaction,” and added that the iPhone is the company’s fastest-selling handset ever “by a significant margin.” The iPhone is also sold in the UK by Apple and Carphone Warehouse; in early December, O2 chief Matthew Key said that iPhone sales were currently in line with expectations.

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Charles Starrett

Charles Starrett was a senior editor at iLounge. He's been covering the iPod, iPhone, and iPad since their inception. He has written numerous articles and reviews, and his work has been featured in multiple publications.