Report: Apple killed Beats home audio project after acquisition

When Apple acquired Beats Electronics, the company killed a project aimed at creating WiFi-connected speakers that would play subscription music services straight from the Internet, Variety reports. Efforts to create a more complete, room-to-room Beats home listening solution ran into serious problems and delays, leading Apple to scrap it. In related news, Apple recently pulled the Beats Pill XL speaker off its website after a safety recall. The company has offered customers refunds, but no ability to fix or replace affected devices, fueling further speculation that Apple isn’t committed to the Beats hardware brand. Some of the Beats engineers working on the new speaker project have since left the company, and sources say around 50 percent of Beats employees have left or lost their jobs post-acquisition.

Share on facebook
Share on twitter
Share on reddit
Share on linkedin
Share on email
Share on whatsapp