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News › Apple

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Report: Apple plans to integrate Beats Music directly into iOS

Last updated: May 16, 2021 4:05 pm UTC
By Jesse Hollington

Apple will integrate its Beats music subscription service directly into a future iOS update, according to a new report from Financial Times. Citing sources familiar with the situation, the report notes that the inclusion of the paid Beats service in an iOS software update could happen “as early as March” of next year.

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Although Apple has in the past debuted new services such as iBooks and Podcasts as standalone apps with their own update cycle, only later choosing to bake them into the core OS, music services such as iTunes Radio have traditionally been incorporated directly into the iOS “Music” app, suggesting that a redesigned music subscription service would be implemented in a similar manner, rather than as the separate app that currently exists for Beats Music.

After acquiring Beats earlier this year, Apple began working toward integrating the company’s Beats Music subscription service with its own music services, appointing Beats Music chief Ian Rogers to head up iTunes Radio, working to negotiate better subscription music rates with the labels, and reportedly planning to reposition Beats Music into a future service under the iTunes brand.

Apple also notably included a Beats Music channel in an Apple TV update earlier this fall.

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