Report: Apple to update Apple Store app with personalized recommendations

Report: Apple to update Apple Store app with personalized recommendations

Apple has a redesigned version of its Apple Store app in the works that will feature personalized recommendations, according to a new report by Bloomberg. The updated app, expected to roll out within the new two weeks, will likely include a “For You” section that features suggested products based on a user’s prior purchasing history. While the report incorrectly indicates that there are separate Apple Store apps for the iPhone and iPad that will be merged in the new version, it is possible that Apple may be taking steps to provide a more unified interface design in the app on both the iPad and iPhone.

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