Report: Bose products returning to Apple Stores?

Last updated: May 16, 2021 4:05 pm UTC

Report: Bose products returning to Apple Stores?

Bose products might be making a return to Apple Stores, according to a new report from French blog iGen.fr. A report earlier this fall speculated that Apple’s acquisition of Beats may have caused the company to end its retail relationship with Bose, possibly due to the exclusive deal between Bose and the NFL that prohibited players form wearing other branded headphones during televised interviews.

This latest report suggests that Apple and Bose may have now come to some kind of new agreement and that Bose products may begin reappearing on Apple Store shelves as early as next week.

Update: A number of Bose products have indeed turned up again on Apple’s online store.

By Jesse Hollington Senior Editor

Jesse Hollington was a Senior Editor at iLounge. He's written about Apple technology for nearly a decade and had been covering the industry since the early days of iLounge. In his role at iLounge, he provided daily news coverage, wrote and edited features and reviews, and was responsible for the overall quality of the site's content.