KGI Securities analyst Ming-Chi Kuo has suggested that Apple’s production of the iPhone 8 may decrease by over 50 percent this quarter due to strong consumer preference for the iPhone 8 Plus and iPhone X models.
According to a research note obtained by MacRumors, demand for the iPhone 8 has been lower than expected and could result in fewer orders for Apple’s supplier Pegatron.
While Apple doesn’t disclose iPhone sales on a per-model basis, CEO Tim Cook noted recently that the company was surprised by how fast iPhone 8 Plus sales took off after the new model was released, citing it as “the fastest start of any Plus model.” Research firm Canalys also noted that the iPhone 8 Plus outpaced the iPhone 8 last quarter, making it the first 5.5-inch iPhone to beat out it’s smaller sibling in shipments.
Kuo also added that iPhone X production is expected to rise by 35 – 45 percent this quarter, with Foxconn converting its iPhone 8 Plus production lines into iPhone X lines to fulfill additional orders, thereby helping to alleviate supply constraints for the new model heading into the holiday shopping season.
