Report: new Apple TV to offer Netflix streaming

Apple is preparing to announce a next-generation version of the Apple TV with Netflix streaming capabilities, according to a new report. Citing three people with knowledge of Apple’s plans, Bloomberg BusinessWeek reports that the inclusion of Netflix content might help boost sales of the “hobby” product, and that two of the three sources claimed the revamped device will be announced at Apple’s media event later today. The report also states that the new Apple TV will be priced at $99, as previously rumored, but did not make any mention of a potential name change for the set-top box. Prior reports have stated that the next-generation Apple TV will be based on iOS; Netflix currently has apps for Apple’s other iOS devices.

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