TV Guide and the Sci-Fi Channel announced today that they are giving away 1.4 million downloads of an episode of Battlestar Galactica from the iTunes. Each newsstand copy of the March 6th issue of the magazine, which is on sale today, has a unique 12-digit code on the cover that readers can enter on the iTunes store to receive their free download.
“We’re thrilled to be teaming up with both Sci Fi Channel and iTunes on this exciting initiative,” said Ian Birch, editor-in-chief of TV Guide. “Our magazine is a portal to the ever-changing world of television. Now more than ever, consumers are turning to iTunes for access to their favorite TV programs, and Battlestar Galactica is an enormously popular show. All this makes this partnership a perfect fit for us—but more importantly, for the readers of TV Guide.”