Following their success with the “Hello” commercial that aired during this year’s Academy Awards, TBWA/Chiat/Day will handle all advertising duties for the iPhone. According to an Advertising Age report (free subscription required), the firm beat out sibling agency BBDO — AT&T’s agency of record — for the account. Discussions on whether or not BBDO will provide support advertising are still ongoing. TBWA’s Media Arts Lab has handled creative duties for Apple since 1997.
Latest News
- Get These Massively Discounted Beats Solo3 Headphones Today
- Apple ‘Tech Talks’ venture for developers announced
- Rejected Apple Newton VideoPad prototype to go on auction
- Apple Distinguished School adds University of Kentucky to the list
- iPhone 13 MagSafe Battery Pack Gets Significant Discount
- Apple’s $19 Polishing Cloth Sells Out
- Lego Star Wars: Castaways to arrive on Apple Arcade
- Target intends to add Apple Shop-in-Shop ‘Experiences’ by December
- PhoneRescue for iOS lifetime plan is 70% off
- Set Up a Desk MagSafe Convenient Charger Dock at 20% Off
- Unreleased Beats Fit Pro Earbuds photos leaked in Beta iOS 15.1
- Touch ID ring and All-Black Theme revealed for keyboard on new MacBook Pro
- New MacBook Pros tout longer Battery life over predecessor
- Complete Your Connected Home Setup with the NETGEAR 4-Stream WiFi 6 Router at $20 Off
- Hacking contest awards $300K to iPhone 13 remote jailbreak researchers
- India Apple ID Top-Up promo extends until October 31
- Apple Music app reportedly coming to Playstation 5
- Apple to cut iPhone production by 10 million units due to global chip crunch
- Apple announces new MacBook Pro with M1 Pro and M1 Max chips
- Take home the 2021 iPad Pro and enjoy $100 off
- Apple hires new lead for HomePod and Apple TV
- Fast charging on Apple Watch Series 7 requires 18w USB-C power adapter
- macOS Big Sur and Catalina Safari 15.1 beta released
- MacX Media Management All in 1 Bundle (Lifetime License) is 94% Off
- Treasure Cloud: 4TB Cloud Storage Subscriptions is 81% Off