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News › iPod

iPod

The iPod-iTunes Phenomenon

Last updated: May 14, 2021 10:31 am UTC
By Dennis Lloyd

“One word describes Apple’s sudden success with iPod and the iTunes Music Store: “Phenomenon.”

Apple’s early music success transcends technology features and is as much about basic human characteristics often overlooked by companies developing new products.

The popularity of iPod and the iTunes Music Store offers interesting cultural lessons for Apple and its competitors.

What is the measure of success? People.”

.
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