Proctor and Gamble detergent brand Tide is offering an orange iPod nano featuring the Tide logo on the Click Wheel and a $50 iTunes gift card as a prize package in a current promotion. The company is selling “Vintage” t-shirts adorned with a worn, faded Tide logo to raise support for a New Orleans-based charity.
All the proceeds from the sales of the shirts go to the St. Bernard Project, to help rebuild 10 homes for families in New Orleans.
With the purchase of each t-shirt comes an entry to win an orange iPod nano and the iTunes gift card. One package will be given away each week between today and 6/25.