U.S. Apple Stores now using iBeacon

All 254 U.S. Apple Stores have now implemented Apple’s iBeacon technology, the Associated Press reports. Starting today, customers using the Apple Store app can benefit from in-store notifications as they move around the store, providing information such as orders ready for pick-up, iPhone upgrade eligibility, store events, and more. Notifications can differ based on where a customer is inside the store. The app will switch to “in-store” mode once a customer enters the Apple Store, provided that it has been set to allow location tracking and in-store notifications and Bluetooth are enabled on the iPhone.