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News › iTunes

iTunes

Vivendi labels Apple’s contact terms ‘indecent’

Last updated: May 13, 2021 7:42 am UTC
By Charles Starrett

Speaking at a media gathering in France, Vivendi Chief Executive Jean-Bernard Levy called the terms of Apple’s iTunes Store contract “indecent,” claiming that the iPod maker’s share of iTunes sales is too large.

“The split between Apple and (music) producers is indecent … Our contracts give too good a share to Apple,” Levy said.

He also called for variable pricing, stating “We should have a differentiated price system.” In July, Vivendi’s Universal Music Group announced that it would not renew its long-term iTunes contract, deciding instead to renew its music distribution contracts with Apple on a monthly basis.


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