Apple TV+ has the lowest subscription rate compared to others in the latest JD Power survey.

Apple TV+

81 percent of survey respondents subscribe to Netflix, ahead of Amazon Prime at 65 percent and Hulu at 56 percent. Disney Plus and HBO Max topped number 4 and 5 at 47 percent and 22 percent, respectively. Peacock, a streaming service from NBC came in before Apple TV+ at 18 percent.

The JD Power survey suggests that streaming enjoyed a surge amid the coronavirus pandemic, with 49 percent of people saying they subscribe to 4 or more services.

Streaming platform spending is up 24 percent in December 2020, with consumers averaging $47 per month.

Measured interest has Netflix at first, with Amazon Prime, Hulu, Disney Plus, HBO Max, Peacock and Apple TV+ going behind.

A survey from MoffetNathan suggests that 62 percent of those who watch Apple TV+ are under the free trial period, and about one-third would renew the subscription when it ends.


Samantha is a senior news editor at iLounge. She has been covering the technology industry for over five years, writing about Apple, Google, and other major companies. Samantha has also worked as a reporter and editor for several other publications.