Apple is partnering up with (RED) to help combat AIDS. For every purchase made at Apple.com, the App Store and Apple Stores using Apple Pay, Apple will be donating $1. This pledge will run from November 25 to December 2 of 2019.
The donations will be added to the Global Fund and to (RED) to help combat AIDS. For those who don’t know, the organization (RED) teams up with the most popular brands to raise awareness and generate funds for its Global Fund, which goes towards running AIDS and HIV programs in sub-Saharan Africa.
It’s not the first time Apple has teamed up with (RED). In fact, the Cupertino-based company says that they’re the biggest contributor to the organization, with $200 million in donations last year. As part of the pledge, Apple Stores are expected to paint their logo red in December 1, which is World AIDS Day.