Apple has launched a grand re-opening of the Apple Aventura store outside Miami, punctuated by an all-new design set in a new location.
The coastal-themed Apple Store borrows from Miami Modern architecture with its use of dynamic shapes, glass and light color schemes combined with cast concrete, which became popular during the 40’s up to the 60’s.
The store’s interior layout has been replaced by a large ampitheater that slopes down to a video wall used for Today at Apple sessions. In August, the store will celebrate Latin Music Fridays, along with a Live Illustration Battle and Labs sessions for the opening weekend.
Apple Aventura is the 2nd store to have a private Boardroom within the Miami area, right after the Brickell City Centre located downtown. This transformation marks the end of Apple’s renewal initiative within the state of Florida. There are two more remodeling projects in 2019 with the company showing no signs of slowing down.