It took 4 artists and a week to complete the hand-painted ‘Privacy’ Apple mural

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Apple artist Hailey Badonivac recently went on social media to discuss her work on TikTok and Instagram.

Privacy

The artist detailed how she and three other colleagues painted the building-sized ad mural for Privacy on iPhone. The 125-foot mural apparently took 4 artists and a whole week to be completed.

Instead of the usual hanging of banners or print, Apple chose to work with artists for its advertising. The mural simply said ‘Privacy. That’s iPhone’, which is something that the company worked hard to feature to its customers year in and year out.

Just recently Apple received mixed reactions when it introduced a scanner for iCloud photos to check for CSAM, or child sexual abuse material. Users, as well as privacy experts and cybersecurity firms were averse to the feature, and Apple mentioned that it won’t abandon its privacy technologies. Due to the controversy it has caused, CSAM detection is currently under pause and postponed for the moment.

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Samantha Wiley

Samantha is a senior news editor at iLounge. She has been covering the technology industry for over five years, writing about Apple, Google, and other major companies. Samantha has also worked as a reporter and editor for several other publications.